COURSE INFORMATION Course Title: STRATEGIC ANALYSES ON BUSINESS

Code	Course Type	Regular Semester	Theory	Practice	Lab	Credits	ECTS
BUS 414	B	2	3	0	0	3	6

Academic staff member responsible for the design of the course syllabus (name, surname, academic title/scientific degree, email address and signature)	NA
Lecturer (name, surname, academic title/scientific degree, email address and signature) and Office Hours:	Alba Kruja , Monday 13:30-15:30
Second Lecturer(s) (name, surname, academic title/scientific degree, email address and signature) and Office Hours:	NA
Teaching Assistant(s) and Office Hours:	NA
Language:	English
Compulsory/Elective:	Elective
Classroom and Meeting Time:	E 212 Thursday 18:00-20:45
Course Description:	Strategic Analyses on Business: In today’s world corporations are finding themselves in the process of a global transformation: Mergers, acquisitions, and downsizing are common in everywhere; through privatization enterprises are taking on the functions of government; international boundaries are fading as the corporations are taking a more global perspective. So Strategic Management takes a panoramic view of this corporate terrain and an attempt to show how large and small firms can be more effective and efficient not only in today’s world, but in tomorrow’s as well.
Course Objectives:	A strategic analysis for a business is one of the most basic and useful tools for strategic business planning. This is a highly interactive, seminar-style course, which integrates content from foundation courses such as economics, human resource management, marketing, operations management, accounting, and finance with the development of analytical, communication, and teamwork skills. This course objectives are: To sharpen critical thinking skills & independent problem-solving techniques relevant to the analysis of business problems and the generation of feasible strategic solutions. To synthesize and apply management knowledge along with the skills that enable managers to solve problems at work autonomously. To experience strategy development, implementation, and organizational control through group interaction. To gain understanding of the impact of internal factors on business. To gain an understanding of the impact of external factors, both local and global, on business.

COURSE OUTLINE

Week	Topics
1	Introduction to Course & Overview of Syllabus
2	Strategy Concept
3	Strategy Analysis Tools I
4	Strategy Analysis Tools II
5	Strategy Analysis Tools III
6	Strategy Analysis Tools IV
7	Strategies in Action
8	Midterm Exam
9	Strategy Analysis & Choice
10	Strategy Review & Evaluation
11	Strategy Review & Evaluation
12	Preparing & Presenting Business Strategy Analysis Project
13	Project Presentations
14	Project Presentations

Prerequisite(s):
Textbook:	Grant, R. M. (2016). Contemporary Strategy Analysis: Text and cases (9th ed.). Edison, NJ: Wiley
Other References:	Lumpkin, G. T., Katz, J. A. (2007). Entrepreneurial Strategic Processes, Elsevier David, F. R. (2013). Strategic Management: Concept & Cases. Pearson
Laboratory Work:
Computer Usage:
Others:	No

COURSE LEARNING OUTCOMES

1	Generate effective solutions to problems of organizational performance;
2	Independently assess and/or predict business performance based on the detailed analysis of a specific problem case or company;
3	Correctly apply concepts, theories and tools in Strategy Analysis;
4	Evaluate organizational strategies, structures, and strategy implementation;
5	Prepare and present a Business Strategy Analysis Project

COURSE CONTRIBUTION TO... PROGRAM COMPETENCIES (Blank : no contribution, 1: least contribution ... 5: highest contribution)

No	Program Competencies	Cont.
Master of Science in Banking and Finance Program
1	The students are gained the ability to look at the problems of daily life from a broader perspective. They gain the needed skills not only to understand economic problems in banking and finance but also to construct a model and defend in meaningful way.
2	They have knowledge about the finance and banking.
3	They have knowledge about the money and banking.
4	They have knowledge about the international finance and banking.
5	They have ability to use mathematical and statistical methods in banking and finance.
6	They know how to use computer programs in both daily office usage and statistical data evaluations in banking and finance department.
7	They have necessary banking and finance skills that needed in private and public sector.
8	They are intended to be specialist in one of departmental fields that they choose from the list of general economics, finance economics, public finance, corporate finance, finance management, international finance markets and institutions, banking and central banking, international finance and banking, money and banking, international trade and banking.
9	They have ability to utilize fundamental economic theories and tools to solve economic problems in banking and finance.
10	They are aware of the fact that banking and finance is a social science and they respect the social perspectives and social values of the society’s ethics.

COURSE EVALUATION METHOD

Method	Quantity	Percentage
Midterm Exam(s)	1	30
Project	1	50
Attendance		20
	Total Percent:	100%

ECTS (ALLOCATED BASED ON STUDENT WORKLOAD)

Activities	Quantity	Duration(Hours)	Total Workload(Hours)
Course Duration (Including the exam week: 16x Total course hours)	16	3	48
Hours for off-the-classroom study (Pre-study, practice)	16	2	32
Mid-terms	1	10	10
Assignments			0
Final examination	1	10	10
Other	1	50	50
Total Work Load:			150
Total Work Load/25(h):			6
ECTS Credit of the Course:			6