COURSE INFORMATION
Course Title: INTRODUCTION TO BUSINESS
Code Course Type Regular Semester Theory Practice Lab Credits ECTS
BUS 103 B 1 3 0 0 3 5
Academic staff member responsible for the design of the course syllabus (name, surname, academic title/scientific degree, email address and signature) NA
Lecturer (name, surname, academic title/scientific degree, email address and signature) and Office Hours: Besjon Zenelaj , Thursday: 11:00-12:30
Second Lecturer(s) (name, surname, academic title/scientific degree, email address and signature) and Office Hours: NA
Teaching Assistant(s) and Office Hours: NA
Language: English
Compulsory/Elective: Compulsory
Classroom and Meeting Time:
Course Description: Introduction to Business is a course that offers essential information related to the business landscape and business functions (Operations & Production, Marketing, Finance & Accounting, Human Resourced Management, IT). The course has been designed in such a way that it provides to the students the updated information on the business reality which changes very rapidly. At the same time, it provides the necessary information for more advanced courses related to the aforementioned business functions. Through real life examples and case studies, both national and international; the content of this course has been aligned with the contemporary developments in the field of business, and aims to provide the basics for the understanding of business organizations and people who operate them.
Course Objectives: Upon completion of this course you will demonstrate the ability to describe and explain: Basic business concepts, terminology, and institutions Basic environments (legal, social, economic) in which a business operates; Basic concepts of management and recognize problems faced in operating a business enterprise; Basic concepts related to the marketing of goods and services; Basic elements of accounting, computers, data processing, and quantitative methods with emphasis on the role these play in business;
COURSE OUTLINE
Week Topics
1 General Introduction
2 Introduction to Business
3 Business & Entrepreneurship: An introduction
4 The economic landscape of Albania
5 Business Environment
6 Production and Operations Management in Business
7 Management and its importance to the business
8 Midterm
9 Marketing, the real power
10 HRM: The crucial importance of employees
11 Finance and Accounting
12 Corporate Social Responsibility (CSR) & Business Ethics
13 Project Presentation
14 Project Presentation
Prerequisite(s): No
Textbook: Understanding business / William G. Nickels, James M. McHugh, Susan M.McHugh. —Eleventh edition.-- ISBN 978-0-07-802316-3
Other References:
Laboratory Work: No
Computer Usage: Yes
Others: No
COURSE LEARNING OUTCOMES
1 Review Syllabus. Business in a Global Environment: Blending People, Technology, and Ethical Behavior
2 Business ethics & Social Responsibility and Economic Challenges Faced by Businesses
3 Competing in Global Markets
4 Options for Organizing Small &Large Businesses
5 Electronic Commerce: Strategies for Business Success in the Relationship Era and the Entrepreneurship Alternative
COURSE CONTRIBUTION TO... PROGRAM COMPETENCIES
(Blank : no contribution, 1: least contribution ... 5: highest contribution)
No Program Competencies Cont.
Bachelor in Banking and Finance (3 years) Program
1 The students are gained the ability to look at the problems of daily life from a broader perspective. They gain the needed skills not only to understand economic problems in banking and finance but also to construct a model and defend in meaningful way. 2
2 They have knowledge about the finance and banking. 2
3 They have knowledge about the money and banking. 2
4 They have knowledge about the international finance and banking. 2
5 They have ability to use mathematical and statistical methods in banking and finance. 1
6 They know how to use computer programs in both daily office usage and statistical data evaluations in banking and finance department. 1
7 They have necessary banking and finance skills that needed in private and public sector. 1
8 They are intended to be specialist in one of departmental fields that they choose from the list of general economics, finance economics, public finance, corporate finance, finance management, international finance markets and institutions, banking and central banking, international finance and banking, money and banking, international trade and banking. 1
9 They have ability to utilize fundamental economic theories and tools to solve economic problems in banking and finance. 1
10 They are aware of the fact that banking and finance is a social science and they respect the social perspectives and social values of the society’s ethics. 1
COURSE EVALUATION METHOD
Method Quantity Percentage
Midterm Exam(s)
1
35
Presentation
1
10
Project
1
15
Final Exam
1
40
Total Percent: 100%
ECTS (ALLOCATED BASED ON STUDENT WORKLOAD)
Activities Quantity Duration(Hours) Total Workload(Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 4 64
Mid-terms 1 2 2
Assignments 0
Final examination 1 2 2
Other 1 9 9
Total Work Load:
125
Total Work Load/25(h):
5
ECTS Credit of the Course:
5