COURSE INFORMATION
Course Title: INTRODUCTION TO BUSINESS
Code Course Type Regular Semester Theory Practice Lab Credits ECTS
BUS 103 B 1 3 0 0 3 5
Academic staff member responsible for the design of the course syllabus (name, surname, academic title/scientific degree, email address and signature) NA
Lecturer (name, surname, academic title/scientific degree, email address and signature) and Office Hours: Aurora Birbilaj ,
Second Lecturer(s) (name, surname, academic title/scientific degree, email address and signature) and Office Hours: NA
Teaching Assistant(s) and Office Hours: NA
Language: English
Compulsory/Elective: Compulsory
Classroom and Meeting Time:
Course Description: Introduction to Business is a course that offers essential information related to the business landscape and business functions (Operations & Production, Marketing, Finance & Accounting, Human Resourced Management, IT). The course has been designed in such a way that it provides to the students the updated information on the business reality which changes very rapidly. At the same time, it provides the necessary information for more advanced courses related to the aforementioned business functions. Through real life examples and case studies, both national and international; the content of this course has been aligned with the contemporary developments in the field of business, and aims to provide the basics for the understanding of business organizations and people who operate them.
Course Objectives: This is an introductory level course designed to introduce students to basic business terminology, operations, and principles, including an introduction to the business functions. Upon completion of this course students will demonstrate the ability to describe and explain: Basic business concepts, terminology, and institutions' basic environment (legal, social, economic) in which a business operates; Basic concepts of management and recognize problems faced in operating a business enterprise; Basic concepts related to the marketing of goods and services; Basic elements of accounting, computers, data processing, and quantitative methods with emphasis on the role these play in business.
COURSE OUTLINE
Week Topics
1 Course Introduction. Syllabus Review. Introduction to Business
2 Business & Entrepreneurship: An introduction
3 The economic landscape in Albania
4 Business Environment (assigning the term project)
5 Production and Operations Management in Business
6 Management and its importance to the business
7 Marketing, the real power?
8 Midterm Exam
9 HRM: The crucial importance of the first customers
10 Finance and Accounting
11 Corporate Social Responsibility (CSR) & Business Ethics
12 Managing IT and Incorporation New Tech/Innovation
13 Final Team Projects
14 Final Team Projects
Prerequisite(s): N/A
Textbook: Understanding business / William G. Nickels, James M. McHugh, Susan M.McHugh. —Eleventh edition.-- ISBN 978-0-07-802316-3 / Madura, J. (2007). Introduction to Business (4th ed.). Thomson South-Western
Other References:
Laboratory Work: N/A
Computer Usage: N/A
Others: No
COURSE LEARNING OUTCOMES
1 Understanding the basic concepts of business
2 Understanding business as a system
3 Understanding different business types and legal structures
4 Understanding the steps and the process of setting up a business
5 Understanding the different business roles and functions
6 Examining contemporary issues in business
7 Exploring the leadership dimensions of a leader
8 Learning the basics of innovation
COURSE CONTRIBUTION TO... PROGRAM COMPETENCIES
(Blank : no contribution, 1: least contribution ... 5: highest contribution)
No Program Competencies Cont.
Bachelor in Computer Engineering (3 years) Program
COURSE EVALUATION METHOD
Method Quantity Percentage
Midterm Exam(s)
1
30
Project
1
20
Final Exam
1
40
Attendance
10
Total Percent: 100%
ECTS (ALLOCATED BASED ON STUDENT WORKLOAD)
Activities Quantity Duration(Hours) Total Workload(Hours)
Course Duration (Including the exam week: 16x Total course hours) 16 3 48
Hours for off-the-classroom study (Pre-study, practice) 16 2 32
Mid-terms 1 10 10
Assignments 1 17 17
Final examination 1 18 18
Other 0
Total Work Load:
125
Total Work Load/25(h):
5
ECTS Credit of the Course:
5