Dr. Besjon Zenelaj

Office E 306
Email bzenelaj@epoka.edu.al
Office Phone 1674
Website(s) http://bus.epoka.edu.al/

Primary Appointment
Lecturer - Business Administration

Education

M. Sc., Social Sciences Institute, Selcuk University, Turkey 2014

B. Sc., Business Administration, Marmara University, Turkey 2012

Dr., Service Dominant Logic, Brand Management, Marketing, Epoka University, Albania, Tirana, Ongoing

Projects

Service Dominant Logic, A4A Relations and Value cocreation in Tourism: A study in the city of Berat, Epoka University, INTERNAL PROJECT, 07/2018 - ongoing

Courses Taught

BUS 221 - MARKETING I

BUSAL 131 - SHKENCAT E SJELLJES

BUS 222 - MARKETING II

BUS 103 - INTRODUCTION TO BUSINESS

BUS 234 - SALES TECHNIQUES AND MANAGEMENT

BUS 325 - SOCIAL MEDIA MARKETING

BUS 354- BRAND MANAGEMENT

Research Interests

Interested in Social Dominant Logic; Service Science; Corporate Reputation; Destination Marketing

Publications

View publications by citation.

Vew publications chronologically by year.